Overview
Lightads LLC ("Lightads", "we", "us", or "our") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard information when you visit our website lightads.net or engage with our advertising services.
By using our services, you consent to the practices described in this policy. If you disagree with any part of this policy, please discontinue use of our services.
Data We Collect
We may collect the following categories of information:
- Identity Data: Name, email address, company name when you contact us or register as a partner.
- Technical Data: IP address, browser type, operating system, device identifiers, and referral URLs.
- Usage Data: Pages visited, time on site, clicks, and interactions with our platform.
- Ad Data: Impression data, click-through rates, conversion events, and campaign performance metrics tied to our advertising network.
- Communications: Messages, inquiries, and support requests you send us.
How We Use Data
We use the information we collect to:
- Operate, maintain, and improve our advertising services and platform.
- Deliver and optimize ad campaigns across our publisher network.
- Analyze usage trends to enhance the user and partner experience.
- Communicate with partners, publishers, and advertisers about campaigns and performance.
- Detect and prevent fraudulent traffic, click fraud, and security threats.
- Comply with applicable legal obligations and regulatory requirements.
Sharing & Disclosure
We may share your information with:
- Partners & Publishers: Aggregated, non-personally-identifiable campaign performance data shared with advertising partners.
- Service Providers: Third-party vendors who assist in operating our platform (analytics, hosting, security), bound by confidentiality agreements.
- Legal Requirements: When required by law, court order, or governmental authority.
- Business Transfers: In the event of a merger, acquisition, or sale of assets, data may transfer to the acquiring entity.
We do not sell, rent, or trade your personal information to third parties for their marketing purposes.
Cookies & Tracking
Lightads uses cookies, pixel tags, and similar tracking technologies to enhance platform functionality and measure campaign effectiveness.
Types of cookies we use: essential (required for operation), analytics (usage patterns), and advertising (campaign attribution). You can control cookies through your browser settings, though some features may not function without them.
Data Security
We implement industry-standard security measures including SSL/TLS encryption for all data in transit, access controls, and regular security audits. Our infrastructure is hosted in secure, SOC 2 compliant data centers.
While we take every precaution, no internet transmission is 100% secure. We encourage you to use strong, unique passwords and contact us immediately if you suspect any unauthorized access.
Your Rights
Depending on your jurisdiction, you may have the right to:
- Access a copy of the personal data we hold about you.
- Request correction of inaccurate or incomplete data.
- Request deletion of your personal data ("right to erasure").
- Object to or restrict certain processing activities.
- Receive your data in a portable, machine-readable format.
- Withdraw consent at any time where processing is based on consent.
To exercise any of these rights, contact us at support@lightads.net. We will respond within 30 days.
Data Retention
We retain personal data for as long as necessary to fulfill the purposes outlined in this policy, maintain our contractual obligations, or as required by law. Campaign performance data may be retained for up to 3 years for analytical purposes. You may request deletion at any time.
Children's Privacy
Our services are not directed at individuals under the age of 16. We do not knowingly collect personal data from children. If you believe a child has provided us with personal information, please contact us immediately and we will take steps to delete it.
Changes to This Policy
We may update this Privacy Policy from time to time. Material changes will be communicated via a notice on our website or by email to registered users. Your continued use of our services after changes are posted constitutes acceptance of the updated policy.
Contact Us
If you have any questions or concerns about this Privacy Policy, please reach out:
Email: support@lightads.net
Address:33 Jabotinsky, Ramat Gan, IL 5251107
Phone:+972-52-2438837